TMAC Plumbing & Heating logo

    TMAC Plumbing & Heating

    TMAC Plumbing & Heating is a family-owned, Red Seal certified plumbing and heating company serving central Alberta — plumbing, heating, gasfitting, and poly-B replacement, with 24/7 emergency service.

    01
    The Challenge

    The work was there. The online presence wasn’t.

    TMAC Plumbing & Heating is a family-owned company serving homeowners and businesses across central Alberta. Red Seal certified, licensed and insured, and available 24/7 when something goes wrong.

    Online, though, they were hard to find. When someone in Leduc, Millet, Red Deer, or Edmonton searched for a plumber, TMAC wasn’t showing up, and those calls went to whoever had the bigger web presence instead.

    TMAC didn’t need a marketing gimmick. They needed a website that looked as good as their work, and SEO that put them in front of the people already searching for exactly what they offer.

    02
    Our Approach

    Build a site that works as hard as they do.

    We started by understanding how TMAC actually gets business. Homeowners with emergencies at 2 AM. Business owners who need reliable contractors they can call back for repeat work. People searching Google for a plumber they can trust. Every section of the site was built with those people in mind.

    tmacplumbingheating.ca/services
    TMAC Plumbing services page showing plumbing, heating, and poly-B replacement services

    The homepage leads with what matters: who they are, what they do, and how to call them right now. The phone number is in the nav bar, in the hero section, and in the CTA buttons. On mobile, it's a single tap to call. No hunting, no friction.

    We structured dedicated sections for each service area (plumbing, heating, gasfitting, poly-B replacement) so Google knows exactly what TMAC does and where they do it. Then we built service area targeting for every community they cover, from Millet and Leduc to Edmonton, Red Deer, Lacombe, and Ponoka. Each location gets its own visibility in local search.

    We also added a work portfolio showcasing real photos from their jobs (in-floor heating installations, commercial projects, residential work) because nothing builds trust like seeing the actual work. And we pulled their best customer reviews directly onto the site, so visitors see social proof without leaving the page.

    03
    What We Delivered

    A complete digital presence, not just a website.

    • Multi-Page Custom Website

      Home, About, Owner page, Services, Service Areas, Reviews, and Contact. Every page built with purpose.

    • Local SEO Strategy

      Keyword-optimized titles, meta descriptions, and content targeting each service area across central Alberta.

    • Service Area Targeting

      Dedicated location targeting for Millet, Leduc, Edmonton, Red Deer, Lacombe, Ponoka, and surrounding areas.

    • Work Portfolio

      Interactive carousel showcasing real job photos with descriptions, so prospects see the quality before they call.

    • Reviews Integration

      Customer testimonials displayed on-site with star ratings, building trust without visitors needing to leave.

    • Click-to-Call Everywhere

      Phone number in the nav, hero, and CTAs. One tap on mobile to connect with TMAC instantly.

    tmacplumbingheating.ca/service-areas
    TMAC Plumbing service areas page covering communities across central Alberta
    See it live

    Visit the TMAC Plumbing website

    See the full site in production, including the service area pages and customer reviews.

    Visit the site

    Want a build like this?

    A free 30-minute call, no pitch. We’ll map out what a system like this would look like for your business.

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