Blog
What we changed on real sites, what happened, and what you can copy.
July 9, 2026
Claude Fable 5, GPT-5.6, and the month AI started getting government sign-off
Claude Fable 5 and GPT-5.6 Sol, Terra and Luna in plain English: what each is best at, the export control saga, and what actually matters for your business.
July 4, 2026
A plumber got quoted $3,500 a month for local SEO. Here's what Reddit told him
We read the real Reddit threads on local SEO: the $3,500/month quote, the '95% of SEO agencies are charlatans' consensus, and what to do instead.
July 3, 2026
Should you hire a web design agency? Here's what Reddit actually says
We read the real r/smallbusiness threads on hiring a web designer vs DIY: the horror stories, the fair-price consensus, and the DM scammers.
July 2, 2026
What Reddit actually says about AI receptionists (from a company that sells one)
We read the real r/smallbusiness threads on AI receptionists: the demand, the horror stories, and the vendor astroturfing. Verbatim quotes, linked sources.
July 1, 2026
Your slow website is costing you jobs: a real before and after
A real before and after: a 32-year cabinet shop's site went from a 7.3s mobile Speed Index to 1.8s. Here's what changed, and how to check your own site.